Volume 4, Number 1  (2014)

Contents

Financial Inclusion in Rural India: A Challenge for Banks or Opportunity of Having More Customer Base and Improving Profitability

pp. 1-6

Authors: Sunil K. Arora, Dr. Anita Modi and Paramar Ashwinkumar Veerendrabhai

Investment Decision in the Bull and Bear Market

pp. 7-14

Author: Pankaj Kumar

E-Branding

pp. 15-25

Authors: Babita Singla and Dr. Manish Bansal

Working Capital Management of Gujarat Ambuja Cements Ltd.

pp. 27-32

Authors: Dr. K. Kumar and V. Leema Glory

Developmental Prospects and Challenges in Ethiopia
pp. 33-41
Author: Shamim Mohammad

An Analytical Study on Indian Small Scale Industry
pp. 43-54
Author: Dr. Srinivasa Rao Kasisomayajula

The Impact of Institutions on Occupational Stress among College Teachers
pp. 55-64
Authors: E. Jerome Xavier and S.A. Lazar

Lifestyle Accounting: An Abstract Framework and the Relevance of its Practical Application
pp. 65-74
Authors: Suresh Kumar Tamada